AI Charter

Humans remain in control. AI assists.

We use AI to enhance user experience and optimize how we work. We refuse to let it replace human judgment, artistic sensibility, or the relationship with our subscribers.

Maximum transparency

Our users must know when and how AI intervenes in their Qobuz experience.

This requirement also applies internally: we train our teams on the safety and confidentiality implications of AI tools they use.

Final responsibility always remains human

Any AI-assisted production must be validated by a human. We don't do blind automation or delegation without critical analysis.

Personal data protection

In order to guarantee the highest protection of personal and professional data including Company's confidential information as well as the consumers', Qobuz is committed to use AI tools compatible with these requirements.

Beyond regulation

We comply with the European AI Act(1) and GDPR(2). We aim to go further by adopting ethical best practices beyond current regulations (3).

AI serving the artist vs. 100% AI industrial production

We support AI as a creative tool for human artists (mixing, mastering, composition aid) when it serves an authentic artistic process. What we oppose is industrial production of AI-generated content, without human creative intervention, designed to saturate catalogs or defraud royalty systems, without genuine artistic intent.

Editorial curation: 100% human

Our editorial identity is entirely human. Human curation is our core differentiator and our commitment for the future.

Our Editor's Picks and New releases bring you music discovery guided 100% by our team of experts: Qobuzissimes, Albums of the Week, playlists are manually selected by our editorial teams.

Articles and reviews are written by humans. We use AI for translation to make this content accessible to a wider audience. 

Artistic direction 

We create our own assets with professional designers and photographers. When we use stock resources, we select only AI-free assets.

Personalized recommendations: a system that protects quality

Our For You universe (Your Mixes, Release Watch, Spotlight, Essentials) relies on algorithmic recommendations based on curated similar artists and musical style consistency, via metadata provided by trusted partners.

We prioritize the detection and exclusion of industrial production of AI music. Without reliable metadata and authentic artist profiles, fraudulent AI-generated content has no chance of being featured to our users.

Monitoring, Detection, and Labeling of AI-Generated Content

We have developed and implemented systems to monitor and detect AI-generated content and fraudulent streaming patterns. A visible badge informs our users when an album includes content identified as AI-generated. This content is not highlighted in areas relying on human editorial selection, such as Our Selections, New Releases, Qobuzissimes, Albums of the Week, and our playlists, and is also excluded from our algorithmic recommendations.

Identified fraudulent streams, including those generated by industrially produced AI content, are excluded from our reporting and royalty payments.

Artists who believe an AI badge has been wrongly assigned to them can contact their distributor, who is responsible for handling these requests. Additionally, we provide a form (available here) allowing anyone to report content suspected of being generated by AI that is not labeled as such.

By filtering out this content, we ensure human artists get the visibility and compensation they deserve.

De-indexing of AI-Generated Content from the Search Engine 

Albums identified as AI-generated are removed from our search engine results. However, they remain findable if their title is searched directly.

Reporting AI-Generated Content via the DDEX Protocol 

We are integrating the DDEX field dedicated to reporting AI-generated content, enabling its automatic identification as soon as it is declared by rights holders. This deployment is currently underway across labels, distributors, and aggregators.

AI as an operational tool

We use AI to automate low-value tasks and improve service efficiency:

• Limited technical support: transcription, content moderation, first-level customer support

• Enhanced user experience: improved search

• Internal operations optimization: security, automation of repetitive processes

In all cases, systematic human validation is mandatory. Our teams analyze, control, and assume final responsibility for any AI-assisted production.

Certain uses of AI are incompatible with our values and identity. Here's what we don't do and never will.

We never generate:

• Musical content to feed our catalog or calculate royalties

We never replace humans:

• No replacement of editorial curation, artistic validation, or creative decisions

• No manipulation of our recommendations for commercial gain

• No promotion of fraudulent or 100% AI gen content

We protect your personal data:

• Your searches and listening behavior are never used to train external AI models, only to feed Qobuz’ own AI features to improve music recommendations.

• No commercial exploitation of your data without explicit consent, only based on Qobuz “legitimate interests” such as providing or improving the Qobuz services for the customers. 

We protect customers’ sensitive information:

• Prohibition of using unsecured AI tools that expose Qobuz's customer information

We protect artists’ rights on Qobuz: 

• Prohibit “crawling” or “scraping” of the catalog content on Qobuz, or using any part of the services or content to train a machine learning or AI model.

We are strongly committed to fighting fraud and apply a zero-tolerance policy when it comes to AI-generated content and AI-driven streaming activities. Our measures include:

• Right to remove fraudulent catalogs when issues are identified

• Contractual clauses prohibiting delivery of 100% AI-generated content

• Regular workshops to increase employee awareness

  Raising awareness regarding data protection, the responsible use of AI, and the handling of sensitive information is an ongoing priority. We organize internal sessions to reinforce this culture of vigilance within our teams, ensuring that our AI practices remain rigorous and worthy of the trust placed in us by our customers.

We don't claim to have all the answers. Here are the limits we acknowledge and challenges we face.

Detection technologies are imperfect

No reliable solution exists today to identify all AI content with certainty, especially when partial human intervention occurred. We invest in the best available tools but remain humble about this technical reality.

AI evolves faster than regulatory frameworks

AI capabilities advance monthly. Laws, industry standards, and our own tools must constantly adapt. This charter is a living document that will evolve with context.

Fighting fraud is a collective responsibility

No platform, however rigorous, can solve AI fraud alone. We call on the music industry - labels, distributors, other platforms - to collaborate toward common standards for detection, labeling, and transparency.

Qobuz takes its responsibilities. But this fight must be collective.

Version dated: v2, September 2026.

This charter will be regularly revised to incorporate technological and regulatory developments and feedback from our users and teams.